Brand Protection Software
Monitor your products automatically with Sentryc and put an end to online product piracy.
"We are very happy with our joint work with Sentryc. Throughout this partnership, we have been able to identify and remove counterfeit products easily and promptly, using their user-friendly solution."
Veronica Urban
Sales executive @ Doppler
How it works
At Sentryc, we utilize advanced AI technology to detect and remove instances of intellectual property infringement across various online platforms. Our scanning process covers online marketplaces (OMP), social media platforms (SoMe), rogue/fake websites (RW), and NFT platforms (NFT), looking for any suspicious activity.
Once a violation is detected, our system promptly notifies the user. If the user confirms the violation, our automated process for removal begins immediately, taking only 24 hours - much faster than manual procedures. Thanks to machine learning, Sentryc is able to learn and improve based on your feedback, making the process increasingly efficient over time.
Our Collaborative Partnerships
Discover our dynamic collaborations with industry leaders, including our participation in the Google startup program and our partnership with the International Trademark Association.
What we cover
1. Copyrights
Copyright protects owners from unauthorised use of the intellectual property. If a person or company has created an original work or acquired the right to use it, they also have the right to decide how this intellectual property is used. Copyright protection goes in hand with trademark protection on marketplaces, where trademark infringements follow copyright violations. Sentryc uses reverse image search based on machine learning to protect you from exact copies and modified or tailored variants.
2. Design patents
The protection of design patents is essential for all patent holders. As the number of fake websites and counterfeit sellers grows, it becomes harder to monitor and handle all the threats. It is also essential to cut through the noise of similar designs that are not exact matches with yours. Our combined object recognition and image search enables users of Sentryc to remove from the online market only relevant infringements and automate their process of online brand protection, so it lasts only 15 minutes.
3. Brand abuse
When someone outside of your organization or a company infringes on your intellectual property to profit, you are witnessing brand abuse. Recently, online brand abuse is becoming prevalent with incredible growth of fake websites, apps, and social media pages which are selling counterfeit goods. With 72% of customers who are willing to switch brands after one bad experience, fight against impersonators and brand abusers is more important then ever. Set up an automated protection system with Sentryc and make fighting brand abusers a priority.
4. Domains
Bad actors will often use similar URLs, colors and logos of your brand to mimic your website and abuse your brand identity. Their main goal is to sell counterfeit products of low quality, which can result in demolishing your brand’s reputation and loss of revenue. To avoid this scenario, you need to register your domain name, so we can protect you from different kinds of rogue websites and website spoofing.
5. Counterfeits
Counterfeits are imitations of original products that can be sold online and offline. These items are usually made out of low-quality materials without any supervision. This type of manufacturing often causes harmful effects on consumers, the environment and brand owners. AI-powered scan of online marketplaces, domains, and social media platforms allows Sentryc to provide its users with the highest level of online brand protection.
Where we protect
Online Marketplaces
Brands struggle to secure their intellectual property due to the openness of online marketplaces and the absence of monitoring on e-commerce platforms.
It is very common for all types of firms to find infringers on e-commerce markets they never heard of.
Sentryc provides a deep and thorough assessment of all of the most populated online marketplaces to avoid this.
Social media platforms
Social media platforms are free platforms that anyone can use, making them challenging for traditional methods of brand protection.
Anyone can create social media profile and impersonate your brand. Often, these fake social media profiles are made to sell counterfeit goods.
With our NLP and machine learning, we are able to do a semantic search to detect hidden infringers on social media platforms to keep your brand safe 24/7.
Rogue websites
Scammers are creating rogue websites to collect data, sell counterfeits and commit fraud.
There are different types of rogue websites, and they can look a lot like legitimate shopping, banking or business websites.
They have similar options for credentials as original websites, and inexperienced users won't suspect a thing while they are leaving their login data or credit card data.
To protect your customers from this type of fraud, you can use our AI brand protection.
NFTs
NFT infringers pose a substantial risk to your brand's credibility. They are not only infringing your rights but also degrading your brand's value by exploiting your trademark, brand name, and products without your permission.
They can violate your copyright by exploiting your official photographs and creations without any permission.
This way, they divert NFT sales from your legitimate NFT collections, and cause significant damage to your revenue and also financial harm to consumers, resulting in a bad brand experience.
Domains
Fake Domains can be seperated into two categories:
- Phishing websites that look like the original website, and shall perceive users to enter their payment details or login credentials. These websites operate in a wide span of industries, e.g. e-commerce to finance.
- Websites that are specifically created to sell counterfeits of your products. Those websites often do not claim to be the original and promise users a product of similar quality for a much lower price.
Both types exploit your IP rights and require a wide screening to be detected and stopped.
Case Studies
Customizable reporting
Customizable reports provide real-time results with the option to filter cases by name, status, infringement type, location, or platform. Users can create allow/block lists and automated rules, while also request tailoring reports to suit their specific needs and preferences.
